UnitedSeats International Dealer Days 2026

The UnitedSeats team recently welcomed a host of international UnitedSeats distributors to the headquarters in Zwijndrecht, Holland. US Dealers from Peru, Spain, Czech Republic, Ireland, Scotland, England, France, Israel, Sweden and Denmark attended over two days.
 
On the first day, the US dealers arrived at a local hotel where we hosted them for the company presentation presented by CEO, Evert Mallie and Business and Development director, David Hale where we discussed the status of the EBLO and UnitedSeats business and the future plans.
 
Throughout the presentation, we had the opportunity to thank long term dealers, Holst Sorensen, Azur Siege, Inversiones, TEK Seating and Thomas Scott with commemorative plates in recognition of the relationship and the turnover they have achieved with the UnitedSeats brand.
 
We also presented ASFIR and Sumsertech with Installation Awards in recognition of their excellent work in sharing the installation of UnitedSeats products. They both are standout partners in the dealer network in providing great examples.
 
Sales and marketing manager, Liam Wood, then brought the presentation to an end briefly discussing the social media opportunities before departing the hotel for a trip on the Borrel boat in the port of Rotterdam and an exhilarating white knuckle RIB boat ride around the port reaching speeds of 85kph. Afterwards, enjoying a nice relaxing meal and some beers on the smoother Borrel boat.
 
Day two of the Dealer Days started all business starting with Liam giving the Agricultural seating presentation before a tour of the facilities by Evert, including our expansive show room, the 10,000m² warehouse and our assembly line. After a short coffee break, David and Malik Lakhal talked about construction seating before heading to the showroom for the US dealers to see and test our latest products and innovations.
 
Liam and Malik then talked about the newly 24/7 certified Synergy office seats, followed by the Voyager Truck and Bus Seating. After lunch, Michael Hale gave the Forklift and Marine Seating presentations before Liam and David finished the day with Telehandler Seating.
 
Each dealer was then presented with an attendance award for their involvement and was given more time in the show room and with the team to discuss business opportunities before heading out for another excellent night at a local restaurant. As always, the EBLO team really worked hard to showcase the best of the UnitedSeats brand with everything planned and executed to precision.
 
We thank the US Dealers, Sumsertech, Inversiones, TEK Seating, Thomas Scott, Seat Systems, Cemat, Azur Siege, ASFIR, Holst Sorensen and Forarmiljo for taking the time and effort to attend and be part of another successful International Dealer Days.
 
Their continued support helps grow and present the UnitedSeats brand and we always value them taking time to build the relationships further. We look forward to the next edition.